What the Bluffton & Hilton Head Market Is Doing Right Now | May 2026
Posted by Rick - HiltonHeadRealEstateSearch on
Why So Many People Continue to Choose Bluffton and Hilton Head Island
One of the questions I'm asked most often is simple:
"How's the market?"
The answer remains largely unchanged from what we've been seeing over the past several years. The Bluffton, Hilton Head Island, and Okatie real estate markets continue to perform well.
Through the first five months of 2026, the number of home sales is up 3.6% compared to the same period last year. Home prices have also continued to rise, increasing 1.6% year-over-year. While every market experiences shifts and seasonal fluctuations, the overall trend remains positive.
The more interesting question I receive is:
"Why is the market so strong here?"
The answer isn't just one thing. It's a…
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The rumors are most certainly true, folks. Our beloved Hilton Head has long been praised as one of the best places to play golf in all of the world. Personally, all bias aside, I believe that it tops that list. Yes. Bias aside. That’s my story and I’m sticking to it.
The Hilton Head area real estate market has been incredibly successful over the past several years as it is recovering from the Great Recession. Rather surprisingly last year was the strongest EVER IN HISTORY for Hilton Head area home sales! I say “surprisingly” because who would have expected 2013 to be the all-time record for home sales; yet it was. Not only that, but statistics show that this year's home sales market is on pace for another newsworthy showing. One of the primary causes for 2014’s success is the rapid decrease in distressed sales, foreclosures and short sales, which suggests that the area's overall real estate market is settling in for an era of prosperity and stability.
Tons of families flock to Hilton Head Island's beaches each year to vacation and have an absolute ball. And you can count my family in that mix as well!
We have updated our popular e-book here at Rick Turner and Associates. Many have reported to us that it was of great use in navigating the Hilton Head golf real estate market.
The Hilton Head area real estate market is going crazy! In fact, it is the #1 HOTTEST MARKET IN SOUTH CAROLINA.